Raise your hand if you’re ready to show up as an expert in your industry! you see, those who are recognized as industry experts have a leg up in the business world.

Wouldn’t you love this for you and your business?

5 steps to show up as an expert in your field

Experts command higher fees, open doors more easily, and are often called upon by the media for quotes and feature stories. Here are 5 steps you should complete if you want to start showing up as one:

Brand your business. 

People can tell if you’re not paying attention to the templates you’re using in your social media posts or if your Instagram posts have different fonts every single time.

Make sure to pick your colors + fonts and stick to them. You want your audience to recognize your content straight away & the best way to do this is by creating established branding.

Start a professional website.

Have you noticed how busy Instagram is lately? Don’t risk your business growth by only focussing on building your brand on social media.

A website can really help you show up as an established, legitimate business owner. Did you know that over 30% of online consumers would never even consider hiring a business that doesn’t have a website? Don’t let this happen to you!

Create niche content.

Niche content is content created to resonate powerfully with a specific audience in order to drive strong results.

Most importantly, niche content helps you quality leads, improve SEO efforts and it can also help you stand out amongst competitors.

The best way to establish yourself as an expert is by picking a clear niche you can stick to. If you’re a life coach, perhaps you don’t need to share information about your taxes? And if you’re a business coach, perhaps food recipes would look a bit off on your social media?

Make it clear to your audience what you’re all about and see the results flow in!

Build offers that excite you & your audience.

Your offers need to be aligned with you and your lifestyle. Moreover, you need to feel excited when selling it.

This is the only way for you to make sure you’re actually giving the best possible product to your clients.

However, your offers also need to be SUPER CLEAR. Make sure to build a landing page that would allow you to really go deep about what you’re offering and what change your offer will bring to your clients.

Bring value to the community.

Think about the value you bring to the table and create content based on what makes you different. Really examine your niche and do things YOUR WAY. As a result, your audience will love you for who you actually are as well as you will get to have so much fun building your biz!

So tell me, who do you see as an expert in your field? What characteristics do they portray and why you love following them?